Social Media
Services
Social Media Marketing Services to help you stay in touch with your community!
How often should I be posting? Every day?
Twice a day? Across ALL channels?? Which channels?
A social media presence is essential for building relationships with your customers and community, but developing a social media strategy, content creation, and managing your accounts can be overwhelming and time consuming.
That’s where we come in.
Whether you need one-off or ongoing social media support, we can help you build your strategy, develop a content calendar, and write and schedule your posts.
How We Can Help
Content Strategy
When you have a solid content strategy, you’ll have a successful social media account, complete with KPIs, benchmarks, goals, and policies.
You’ll know:
- what to post, when to post it, and how often to post
- when your audience is active and what they respond to.
Editorial Calendar
This is your strategy IRL. It’s a visual, detailed plan for posting content on your accounts.
You’ll see at a glance:
- what’s being posted on any given week/day
- when our posts are planned so you can add in any additional content you want! (They’re YOUR accounts, after all…..)
Content Creation
This is pretty straightforward! If you liked doing this, you’d be doing your own social media!
You’ll have:
- access to our scheduling software
- the ability to see posts as they will appear on each platform
- full control over all content before it goes live.
Video Editing
All the social media platforms want video content but you don’t have any. Or maybe you do, but it’s not ready for social media.
You’ll work with us to:
- generate new , informal video content
- create short, branded clips
- take advantage of this medium to get more awareness
Monthly Analytics
You can’t evaluate what you can’t measure. Regular monthly reporting keeps track of “blips”, patterns, and trends in your content.
You’ll be able to assess:
- which posts generate the most interest
- which ads are performing well and how to better optimize them
- how the (continually) changing algorithms affect your results
Social Media Coaching
Maybe you’ve got someone on your team who wants to learn more about social media! We can work with them to boost their skills and confidence, so they’re ready to take on your social media plans.
We’ll help set them up for success!
Social Media Audits
Do you need a “neutral third party” evaluation of your content? Maybe your social media person isn’t big on data and numbers – that’s fair, not everyone is!
With a social media audit, we’ll take a deep dive into your data so you’ll know:
- what you should keep doing
- what you may want to change
- what will help you get the results you want
Onsite "Live" Services
If you’re hosting a live (or digital) event, you can only do so many things at a time. We can join you at your event to take photos, record video clips, post live, and help monitor the conversations your attendees are having.
You’ll get:
- social content you can post in real time
- opportunities to build real relationships with your audience
- support during a hectic day!
Monthly Packages
This is the second question we get asked: “How much?”
Our answer? “It depends.”
BUT…in an attempt to provide a (slightly) more helpful answer, here are a few of our social media packages.
Since social media does not exist on its own, though, you’ll get the best value by combining social media with ads, newsletters, and email marketing. Your best value is to combine social media with other digital marketing services, adapted to your specific needs.
(Like we said, “it depends”….)
Starter
- 10–12 posts/month
- graphics + captions
- posting + reporting
- basic community management
Starts at $425/month
Growth
- Starter package plus
- Meta ads (+ ad spend) or we can increase your posting frequency
Starts at $650/month
Premium
- 12-16 posts/month
- up to 3 custom reels
- Meta ads (+ ad spend)
- Google Ads
Starts at $1,200/month
How We Work Together
In our first month together, we do a social media audit to find out what has been working for you, how your audience interacts with you, and identify opportunities for growth.
Then, we work with you to identify key topic “buckets” and create a posting plan. We’ll draft sample social media posts to capture your voice and set up graphic templates using your brand guidelines.
Our 9 years in business and 30+ years of marketing experience mean you’ll get deep insights, creative ideas, and a constructive action plan.
The first month is 1.5x the package rate for set-up and planning.
Get in touch to start building your custom marketing package.
I cannot recommend Blue Elephant group enough! Working with Cathy and team on my social media (4 streams) and my newsletter has been incredible. Not only do they make it fun, they really ‘GET ME’. It’s rare that I even need to comment except to say “AMAZING!” “LOVE IT!” “YES! More of THIS!!”
Oh, and my analytics can prove the success we’ve had.
Do yourself a favour and focus your time and attention on running your business. Blue Elephant will take care of filling your social with incredible content and keeping your customers happy reading your newsletter.
Check out our work on these accounts!
Blue Elephant has been our social media and digital marketing partner for a number of years, helping our clients as a part of our team. Their wide array of experience with B2B and B2C companies makes them our go-to. They are creative, kind, funny, intelligent, caring people who make work fun AND effective. It’s a pleasure to work with them.
Additional Services
Integrated Marketing Strategy
- 1-year integrated plan covering email, social, digital ads, outreach, and PR
- Up to 6 templates for posts and ads
- Copy suggestions for planned marketing campaigns
Starts at $1500
Brand Guidelines
- Working with you to create a unified, branded look for your marketing materials
- Logo use, font, colour palette, company style guide
- Templates for social media, email, and presentation decks
- Brand kit in Canva
Starts at $1000
Blue Elephant Productions is also available for white label work.
FAQs
What social media platforms do you have experience with?
The bulk of our social media work is for Instagram, Facebook, and LinkedIn, but we also have extensive experience with YouTube, TikTok, Google My Business, and Reddit.
What social media platforms should I be on?
This depends on a few things: the type of business you run, the type of content you plan to share, and who (and where) your target audience is.
Check out our blog for a deeper dive on choosing the right platforms for your business.
What is an elephant's favourite part of a tree?
The trunk!
